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Our Story

At the heart of Oatopia is a passion for the humble oat and flapjack.
 
Born from a belief in living healthily and enjoying a balanced diet Oatopia has provided delicious enjoyment and energy to everyone’s everyday since 2011. It's range of unique and irresistible flapjacks are made using artisanal homemade recipes and high quality ingredients.
 
Over the years Oatopia has grown into a multifaceted business, most recently launching a range of premium Oat Bakes to the retail market, alongside operating an online shop and more.
 
It remains a family-run, female led business with Tamar and daughters Yasmin and Sophie at the helm ❤
 


Our Principles

Independent, Family-Founded Business

We are a small independent business, proudly born and bred in Sussex. Family values are at the heart of our business!

Environmentally Conscious

We care about our environment and try to do our bit to reduce our impact. We make all our products in the UK, we use recyclable packaging and we minimise food waste by donating any surplus stock to Fareshare.

People Focused

We want to give people energy and enjoyment in their day with great tasting products. Our products are indulgent with nutritious benefits too - the best of both worlds! 

Health Conscious

We are a transparent brand that is clear and honest about what is in our products. We choose to use high-quality natural ingredients in our recipes because we take pride in our flapjacks being the best tasting and consciously made.

Artisan

We are creative, crafty and unique with a focus and commitment to making high quality products that stand out for their taste and texture.  

Female Led

Led by mother Tamar and two daughters Sophie and Yasmin, we are a female-led business with strong values and plenty of ambition.

Oatopia On The Road

Oatopia began as a healthy eating mobile food truck catering at festivals and events around the UK. The business quickly grew with the growth of demand for healthier food options on the go.

Wholesale
Launches

Oatopia started to wholesale tray bakes of it's flapjacks to cafe's and small businesses all around the UK.

Online Shop
Launches

At events we found we could not cut up our flapjacks fast enough. We decided to open our online shop and continued to develop our flavour options and recipes.

Oat Bakes Hit The Shelves

We saw a gap in the market for a high-quality tasting snack and decided it was time for a new challenge. We developed our flapjacks into a range of Oat Bakes which are now available online, in shops across the UK and soon taking to the skies